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CAREER TECHNICAL EDUCATION’S ROLE IN ACHIEVING TALENT SUSTAINABILITY
New Friends of CTE Blog Series Provides Platform for CTE Advocates

Silver Spring, MD, November 7, 2013 – Jorge Perez, senior vice president of Manpower North America, is calling for a national focus on talent as a sustainable resource. According to Perez, just as the environment and natural resources need to be sustained, so does talent in the workforce, especially given the current unemployment levels and critical talent shortages.

The results of ManpowerGroup’s 2013 Talent Shortage Survey show that 39 percent of U.S. employers are having difficulty finding staff with the right skills, says Perez. Employers who completed the survey specifically identified skilled trades jobs – like plumbers, welders, and carpenters – as the most difficult to fill, for the fourth year running.

In a new post on the Friends of CTE Blog Series, Perez discusses the critical role Career Technical Education (CTE) can play in achieving talent sustainability, “We need CTE because it prepares students for both college and career readiness. CTE is focused on preparing students for their career path of choice.”

Perez raises the concern that parents, educators and school counselors have been steering the vast majority of young people to four-year universities, regardless of their career goals and professional aspirations. He points out, however, that high-demand jobs in the skilled trades fields are more likely to require technical training than a four-year degree.

Perez believes that CTE can help change the image of technical training and jobs in the skilled trades, encouraging young people to consider careers they might have previously thought of as dirty or unrewarding. Perez explains that, in fact, careers in the skilled trades can be personally, professionally and monetarily rewarding, especially given the fact that these jobs are in such high demand.

“Students need to know that these career paths offer employment security at a time when job security is no longer a guarantee, “ writes Perez. “It’s time to reinvent the image of technical training and associated technical careers so we can move toward talent sustainability.”

The Friends of CTE Blog is a monthly guest blog piece hosted by the National Association of State Directors of Career Technical Education Consortium (NASDCTEc). The blog provides advocates – from business and industry to researchers and organizations – an opportunity to articulate their support for CTE. Guest bloggers provide their perspective on and experience with CTE as it relates to policy, the economy and education.

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About NASDCTEc
The National Association of State Directors of Career Technical Education (NASDCTEc) was established in 1920 to represent the state and territory heads of secondary, postsecondary and adult career technical education (CTE) across the nation. NASDCTEc, through leadership, advocacy and partnerships, aims to support an innovative CTE system that prepares individuals to succeed in education and their careers, and poises the United States to flourish in a global, dynamic economy.