2011 Spring Meeting

Special Branding of CTE Resources

• Roll Out Presentation
• Business / Industry Talking Points
• Branding Information
• Brand Promise
• General Talking Points
• Ten Things You Can Do to Promote CTE
• User Agreement
• Website Information
• Fact Sheet - CTE Enrollment
• Fact Sheet - CTE Provides Opportunites for College and Career
• Fact Sheet - Student Achievement
• David Buchholz, David & Associates

  Link to video that shares branding ideas

• Looking for a document that is not on this list? Please contact Erin Uy, Marketing and Communications Manager at euy@careertech.org

Other Resources

Monday, April 18

Session: Assessments Tied to Common State Standards

• Smarter Balanced Assessment Consortium: An Overview of the SMARTER Balanced Assessment Consortium for the NASDCTEc Spring Leadership Meeting, Chris Minnich, CCSSO (on behalf of SBAC)
• The Partnership for Assessment of Readiness for College and Careers: Assessing the Common Core State Standards, Michael Cohen, President, Achieve, Inc. representing the Partnership for the Assessment of Readiness for College and Careers

Session: Data Systems: How to Bring CTE to the Table

• Statewide Longitudinal Data Systems Grant Program, Tate Gould, Senior Program Officer, Elementary/Secondary & Libraries Studies Division, National Center for Education Statistics

Session: Secondary and Postsecondary Curriculum Alignment

• Significant Discussions Executive Summary
• League for Innovation Leadership Abstract
• Significant Discussions

Session: Two-Minute Round Up Panel

• Two Minute Roundup
• Career and Technical Education: Leading the Way in Illinois, Mark Williams, State Director, Illinois

Tuesday, April 19

Session: Remarks by U.S. Secretary of Education Arne Duncan

• Rigor, Relevance and the Future of CTE
• Duncan's remarks

Session: Rebranding CTE Workshop

• David Buchholz, David & Associates

Session: Linked Learning and CTE: A Strategy to Scale Up CTE's Impact

• "Toward a New Vision for American High Schools”, Education Week
• "Making STEM Real”, ASCD's Educational Leadership Magazine
• "The Power of Real-World Application”, ACSA's Leadership Magazine
• Linked Learning: Pathways to College and Career Success

Session: State Initiatives: Focus on Curriculum, Assessments and POS

• SREB Preparation for Tommorrow
• State Initiatives: Curriculum Assessment POS, Robin Harris, Assistant Director, Kansas Department of Education; Rich Katt, State Director, Nebraska; Wanda Monthey, PK-20 Team Leader, Maine Department of Education

Breakout: Social Media

• Social Change: Using Social Media to Create and Transition Your Online Brand

Breakout: Career Clusters Update

• Presentation by Dean Folkers

Wednesday, April 20

Session: NRCCTE: Report on POS Studies

• James Stone, Director, National Research Center for Career and Technical Education